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Why Should You Care about the Cloud? Lessons from your Competitors

 

Have you heard about how the cloud can transform the way you do business? Many of your competitors may have at least one sentiment about the advantage of the cloud, which you should not readily brush off. In fact, what they thought of has good reason. The cloud is probably the biggest shift in Information Technology since the invention of the internet. It will surely define the industry in the future as well. But, what does it mean for your business?

Focus on your strengths. What makes your business great? Of course, it lies on the time, money and effort you spent to keep your IT systems efficient. Moving to the cloud takes the pressure off your business. It allows you to work on precisely what makes your business stand out from the rest. You do not need to rack and stack anymore. You can do business with greater effectiveness and at lower costs to carry on your success.

Farewell to capital expenditures. Running IT services involves expecting requirements, investing in servers, running them on-site and using them until they are outdated. You do this cycle over and over again with huge cost implications. Basically, this requires massive upfront investment for a system that may or may not meet your goals. A cloud platform can make that investment and take the risk on your behalf. You can access storage, hosting and other services by paying for what you only used and when you only need them.

Be open to change. If you are tied to the same traditional IT cycle, you need to purchase, install and configure the new hardware. This means your business will not be able to win over sudden peaks in traffic. A cloud platform, on the other hand, allows you to respond to increased demands faster. Plus, you can avoid incurring extra costs if the demand drops down.  

Keep your data safe. Business data is like an heirloom you want to pass down, so you want to keep it safe. Naturally, you want to keep in on your premises and perhaps on your own servers. However, that is not the case. In response, a cloud platform offers first-rate security solutions to prevent data loss or theft. Shifting to the public cloud improves your data security.

You can ask your partners, friends and even your families about what they think about the cloud; peer pressure is a good thing. However, they are not they only ones you should listen to when it comes to the cloud. You can dismiss the cloud as a fad if you like, but you can bet that your competitors will look for an advantage wherever they can find it. With the cloud, a business can respond quickly to changing customer demands, reallocate resources and save money to be spent elsewhere. Are you sure you want to leave these all behind to your rivals?

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Charlie Alsmiller

Throughout his career, Charlie Alsmiller has focused on customer problems in difficult industries such as Energy and Telecommunications. Prior to starting Appterra in 2005, Alsmiller was VP of Global Operations for Allegro Development, a leading provider of software for the energy sector. He has also served as president of OmniSpace Technologies, a leading SaaS provider that he founded in 1999. He spent over 10 years in the consulting world with Price Waterhouse and Deloitte Consulting, where he participated in a wide variety of projects for very high profile clients. Mr. Alsmiller holds a BBA from Baylor University in Management and Information Systems and a MBA from the University of Dallas in International Business. Specialties: Technology ventures, Enterprise Software, Contract Negotiation, International Operations, Private Equity, Product Management, Strategic Alliances, Software Implementation, Software Development

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