Selling Cloud Integration to a Skeptic – What it Takes


65% of companies in the United States of America shifted to the Cloud in 2011. Imagine how many have joined them in the span of 3 years. 80% of these companies have experienced great progress in the first 6 months to 1 year of using the Cloud. 41% of executives claim to be using the Cloud to streamline some areas of their businesses. However, there are several others who are skeptical about it. So, how do you sell Cloud integration to them?

In companies that adopt Cloud Computing, the Chief Information Officer is the more knowledgeable person about the positive results brought by cloud solutions. Their bosses, employees, customers and partners are finding it hard to consider cloud computing efforts as beneficial. According to Strategic Solutions Vice President Andi Mann, business executives are not excited about cloud computing, unlike IT. He said that companies need to realize that the Cloud does not only cut costs, it also improves accessibility and efficiency if used innovatively.

Since CIOs are more passionate about cloud computing, it would be best for them to share their enthusiasm to employees and partners. They need to help the business executives realize that the cloud offers many other benefits to their industry. They need to make a case for greater investment in cloud computing. They need to reiterate that along with cost efficiencies, innovation and competitiveness are the other advantages of the cloud. Once business executives realize the rewards that come from cloud computing, they are more likely to invest in this technology.

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Charlie Alsmiller

Throughout his career, Charlie Alsmiller has focused on customer problems in difficult industries such as Energy and Telecommunications. Prior to starting Appterra in 2005, Alsmiller was VP of Global Operations for Allegro Development, a leading provider of software for the energy sector. He has also served as president of OmniSpace Technologies, a leading SaaS provider that he founded in 1999. He spent over 10 years in the consulting world with Price Waterhouse and Deloitte Consulting, where he participated in a wide variety of projects for very high profile clients. Mr. Alsmiller holds a BBA from Baylor University in Management and Information Systems and a MBA from the University of Dallas in International Business. Specialties: Technology ventures, Enterprise Software, Contract Negotiation, International Operations, Private Equity, Product Management, Strategic Alliances, Software Implementation, Software Development

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